• emerging designers,  fashion,  trends

    BEST OF SPRING 2013: PROENZA SCHOULER

    You can tell a Proenza Schouler design by its modern take on prints, textures and colours. This collection was no different. I loved that it became a ‘random’ mix of everything and still everything ties in so well. Loved the use of the digital print dresses at the end with the grommet details. The PS girl is always cool & modern.         Shop Proenza Schouler Ready to Wear here.

  • emerging designers,  fashion,  trends

    BEST OF SPRING 2013: JASON WU

    I loved it! Loved it! Sexy femme fatale meets feminine – lace/ leather/sheer with cutouts and yet still retaining the femininity in all of his clothes. And of course his signature show stopping gowns at the end – full of wispy tulle & sheer chiffons.                     Shop Jason Wu at Shopbop.

  • emerging designers,  events,  fashion,  lifestyle

    THIS WEEK IN FASHION: SINGAPORE

    Wow.. a barrage of fashion events happening locally this week! First up, my ex-schoolmate runs an online store called Social is having a fashion show & pop-up store at Lucky13 tonight. Selling brands from SoCal (southern California) and other countries, the aesthetic is decidedly bright & peppy. Not unlike the brilliant weather that California gets year round. http://www.facebook.com/#!/events/341748029242731/ Then, this session of MAAD is running a collaboration with 20byTWO, as a Singapore & Malaysia fashion exchange during this round of their monthly bazaar/flea market. It features 10 local brands like Al&Alicia and Amen, as well as 10 Malaysian brands for a pop-up store, curated by Tongue in Chic & Fashionspace. 7…

  • emerging designers,  events,  fashion

    URARAA x Mono+ Emporium Party

    The launch party was a success! We had cake, fashion, music, balloons and a lot of fun meeting old & new faces during the lunch event. Many thanks to our sponsors Cake Over Heels, Nior Spa & Mission Juice for providing the extra fun to our event & keeping our customers well pampered with food & treats!                      

  • emerging designers,  events,  fashion

    A DAY IN THE LIFE OF URARAA VIA INSTAGRAM

    Haha. So long trendspotters. With the rise of Pinterest & Instagram, who needs trend forecasting services anymore? Unfortunately, there are people like me who are innately just very curious about things visually & explorers by heart, who will always lust for a job like that. But but I can take pics for free! & with pretty filters ! <3 Instagram Follow me at @uraraa123!                   1. URARAA at STClassifieds event over the weekend 2. The Mono+ & URARAA booth 3. Froyo from Mission Juice, one of our sponsors for our upcoming event! 4. Trunks & baskets at Arab St 5. Dessert at…

  • emerging designers,  fashion,  lifestyle,  news

    OPENING CEREMONY IN LONDON

    Woohoo! Another lovely pop-up shop in London for OC, just in time for the London Olympics of course! That’s pretty much where they got their name, you know. Ie. opening ceremonies for the Olympics, how the Olympics merges sports, business & global participation etc.  Anyways, as always, love their style & concept. And they have plenty of limited edition OC collabs with designers like Chloe Sevigny, Boy by Band of Outsiders, Adidas Originals etc. Love Love!          

  • emerging designers,  fashion,  trends

    TRENDSPOTTING: METALLICS

          Still a great trend from Spring – Metallics are here to stay! Oh I do hope so. They’ve become the new neutral tones, where it’s okay to wear them in the day, paired with some tailored pants or pleated shorts. Anything with a touch of bling is always a great classic piece to me. Just keep it simple & preferably in 1 tone per outfit!

  • emerging designers,  events,  fashion

    BLUEPRINT EMPORIUM 2012 RECAP

                  Snaps from the Blueprint Emporium market event back in May! Booths from designers like Mae Pang, Timo Weiland, Jonathan Simkhai, Yeojin Bae, as well as pop-up stores by Nana & bird, Butter Factory’s Nightvision Online, Granny’s Day Out! Photos from their Facebook page. I didn’t manage to go, but it does look pretty cool! I hope they could possibly make this a regular market event, as they have the marketing to attract the crowds and push for a prominent & cool fashion shopping event in Singapore.

  • emerging designers,  events,  fashion

    BRIGHTSPOT 2012 & BEYOND

                Went to Brightspot Market in Jakarta for the weekend. It’s a huge bi-annual market full of booths selling items that are designed by Indonesian labels and mainly made locally as well. There was everything from denim to jewellery to women’s dresses to food. Great vibe & atmosphere that gave a really unique shopping experience. Reminded me of UNIQUE LA, or some of the market weeks at the Cal mart in Los Angeles. I suppose the closest we have here is MAAD which happens like every month at the Red Dot Museum, or some of the other ad hoc market events like Public Garden &…