URARAA is your best friend guide to everything fashion, lifestyle, and design trending out there on the interwebs. We are THAT friend who recommends the best of the best of everything out there, while keeping you looking and feeling good with a side of tough love, because we want the best for you. This is the everything site for finding the latest fashion brands, influencers and places to discover and hang out with online and in person.


Sherise has worn several hats in the fashion industry from merchandising to design to production to sales and marketing. She’s been to the trade shows at MAGIC, lived in a clothing factory dormitory in China, bootstrapped her own clothing line, been featured in blogs and magazines and sold half a million dollars in revenue for a clothing brand.



Life is too short to not enjoy it fully! URARAA is your best friend guide so you don’t have to spend so much of your time scrolling through Instagram or websites for your favourite fashion and lifestyle looks, brands and products to choose from. We recommend fashion and lifestyle products and brands that suit your style and time-strapped lifestyle, without compromising the need to look good or your budget!

Plus fashion = bitchy…?

NO… it’s 2018! Time to be fashionable with positive vibes, we don’t want to hang out with people who only know how to bring out their Mean Girls and judge people. We’re all about looking and feeling good, and we want to do the same to be a positive role model for others!

If you ever need a hand or have any questions, feel free to leave them below and I will be more than happy to help you out.

All the best,



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